February Issue 1 2013

Floriculture Sustainability Initiative officially launched at IPM Essen

The Floriculture Sustainability Initiative (FSI) was officially launched on 24th  January 2013 at the BGI Stand Party during the  IPM Essen, Germany held from 22nd  to 25th January 2013. With more than 150 international guests attending, the event marked the beginning of an international cooperation to define, align and mainstream sustainability in the Floricultural sector.

FSI also held its first General Assembly during which members elected the FSI board for a term of 3 years. Mr. Richard Fox, Chairman Kenya Flower Council, a Union Fleurs board member and chairman of the Union Fleurs World Trade Committee will represent the trade in the FSI Board. KFC is a Member of Union Fleurs.

The 25 international partners of the initiative are committed to have 90% of their internationally traded production sustainable by 2020. It’s a sector-wide initiative, targeting the entire supply chain.

FSI will reduce the fragmentation of the multitude of projects and standards aligning investments and actions of the private and public sector by managing and prioritizing the sustainability risks on sector level.

The FSI aims to unite sector players and will be introducing an innovative benchmarking system to give the sector transparency and comparability of standards.  The initiative will create a clear sustainability agenda drafted by and for the sector taking  joint action on current and future sustainability challenges (such as water use, working conditions and use of pesticides).

“To accelerate sustainability all stakeholders have to co-operate pre-competitive on an international level. FSI offers that.” Said Tony Bruggink, Chairman of the FSI Board.

Lennart Loven, the President of Union Fleurs said as an international organization they will contribute to the initiative by taking the message across to all actors in the supply chain.

FSI strategy

  • Increase the demand for sustainable flowers and lower costs by providing transparency and comparability of the sustainability standards in floriculture and to have an opinion about the level of sustainability of these standards using the FSI Equivalency Tool as an instrument.
  • Prepare for the future by addressing sustainability issues in a pre-competitive way through the development of tools and best practices regarding future topics like access to finance, CO2 reduction, human rights, water use reduction, government engagement, waste reduction, use of pesticides and energy reduction.
  • Create change on the ground by taking joint action on the implementation of impact projects, through coordination of the actions, and the fundraising.
  • Improve the reputation of the sector by enabling joint communications about sustainability initiatives from the sector as a whole. This information spreading will lead to more awareness in the sector and can enhance cooperation for sustainability in the flower sector.

The FSI is a joint initiative developed and supported by the following organizations: Ahold NV, ANCEF, BGI, BothEnds, BRO, Ciccolella, Dutch Flower Group, Dutch Horticulture Board, EHPEA, Fair Flowers Fair Plants (FFP), Max Havelaar/Fair Trade, Fleura Metz, FloraHolland, Florint, Hivos, LTO Noord, Milieu Programma Sierteelt (MPS), Pfitzer BV, Planzen Center Kölle, Rainforest Rescue International, The Sustainable Trade Initiative (IDH), UnionFleurs, Vereinigung des Schweizerischen Blumengrosshandels, VGB and WWF Kenya.

For more information visit http://www.floriculturesustainabilityinitiative.com



Global Benchmarking for Flowers

The GLOBALG.A.P. Office has been appointed by Floriculture Sustainability Initiative (FSI) to conduct their technical benchmarking assessments. As a reference and benchmarking standard for G.A.P. in the floral and plant sector for more than 10 years, GLOBALG.A.P. will use its expertise to support the industry in their effort to harmonize sustainability globally. This cooperation will reduce duplication in benchmarking activities and increase transparency and integrity in the industry.

The FSI aims at creating mainstream sustainability in the floriculture sector by creating an international, sector-supported vision on sustainability and by aligning global and local interests in the sector in a precompetitive way.


Plant health – EU FVO programme of inspections for 2013

The EU Food and Veterinary Office (FVO) has published its programme of inspections for 2013. Below is a table of planned inspections in the area of plant health which are relevant to the floriculture sector:

EU Member States:
Spain Plant pest outbreaks (Pomacea)
Italy Import Controls – Plant Health
Romania Import Controls – Plant Health
Acceding and Candidate Countries:
Croatia General plant health
Non-EU Countries:
India Cut flowers
Kenya Plants for planting and cut flowers
Singapore Plants and plant products






Please see the link to the FVO detailed programme of inspections for 2013: http://ec.europa.eu/food/fvo/inspectprog/prog_audit_2013_en.pdf

As you may be aware, the EU Food and Veterinary Office (FVO) was established in in 1997 and is based in Grange (Ireland) since 2002. The FVO’s mission is to check compliance with requirements of EU food safety and quality, veterinary and plant health legislation within the EU and in third countries exporting to the EU. Each year a programme of FVO inspections is developed, identifying priority areas and Member States/third countries for inspection/audit.

More information on FVO is available here: http://ec.europa.eu/food/fvo/index_en.cfm

The African Fair 2013 and TICAD – V

The African Fair 2013 is scheduled to take place in Yokohoma Japan from 30th May to 2nd June 2013 alongside the 5th Tokyo International Conference on African Development (TICAD-V).  Preparatory meetings are going on in the Ministry of Foreign Affairs. The Fair is being organized by the Ministry of Economy, Trade and Industry and the Japan External Trade Organization (JETRO), the fair will be a large scale event to showcase various African products and information on the African countries.

The Kenya Mission in Japan has already reserved a 3m x 12m standard booth. The booths and the admission will be free of charge. However, participating countries wishing to build the stands with their own decorations will cater for that. Individuals will meet their own transport and accommodation costs.

On the other hand, the exhibitors will be expected to handle issues relating to branding, shipping of products to be displayed with consultation with JETRO.  JETRO wi;; also arrangefor interpretation services. Companies interested in participating in the Fair should contact JETRO.


TICAD is a summit meeting on African development co-organized by the Government of Japan, UN, World Bank, UNDP and AUC.  Kenya is likely to have a high level representation.  It was launched in 1993 to promote high-level policy dialogue between African leaders and development partners. TICAD has since evolved into a major global framework to facilitate the implementation of initiatives for promoting African development under the dual principle of African “ownership” and international “partnership”. A central feature of this framework is the cooperation between Asia and Africa.


Registration for Horti Fair 2013 now opens


Registration for the International Horti Fair 2013 is now open. The trade fair dedicated to technology, and innovation in horticulture is moving its venue to Aalsmeer where it will be held at the same time as the FloraHolland Trade Fair: Wednesday, Thursday and Friday, 6, 7 and 8 November from 9.00 to 18.00 hours. The location for both trade fairs is the FloraHolland auction building and special adjoining pavilions.

The announcement that the trade fair would move to Aalsmeer was made at the start of Horti Fair 2012. Reactions to this were very positive: a large majority (72%) of the more than 15,000 visitors rated the move as a good – or even very good – decision. Since this announcement, organizers of both trade fairs have been working on plans for the move.

The guiding principle was that both trade fairs would retain their own profile. The Horti Fair, according to its director, Willem Luuk Nijdam, will thus remain the biggest international trade fair for technology, innovation and inspiration in horticulture. “By cooperating with the FloraHolland Trade Fair, we could refine our profile as a trade fair. A good example is that the segmentation of the various exhibition locations has been made even more effective. Not every detail has been worked out as yet, but the revised concept for the trade fair looks quite promising indeed.”

Link to Horti Fair


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